Century 21 Affiliated
Barry Shaw - CENTURY 21 Affiliated - Hudson WI

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 Learn About Barry

Barry goes above and beyond for each client whether buying or selling, regardless of the price point.

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YOU HAVE TO KNOW YOUR NUMBERS! Know how much you owe on your home loan, how much taxes you might owe, what liens you might have - if any, and avoid any surprises when it comes time to close.

Both Realtors & Buyers know if you’re not serious about selling your home. So if you aren’t ready yet, maybe we should find out more info for you before you put your home on the market.

Unlike a garage sale... you can’t just randomly make up a price for your home because that’s what you want/need... there is a method to pricing your home and even after that it’s still ultimately up to the market to decide how much your home is worth and how much someone is willing to pay.

Not everything sells the first day on the market... yes some areas of town might have homes that are in hot demand...but yours might take a wee bit longer and that’s ok. Before putting your home on the market we’ll let you know what to expect when you’re expecting...an offer on your home.

Don’t take it personal if someone gives you negative feedback. Even the most “PERFECT” home can get negative feedback... some people are just negative. But... also don't ignore it, if we get continued feedback that your home smells bad... we'll need to figure something out.

Crappy photos can cost you TIME & MONEY!!! It’s 2021, homebuyers start their search online and if your listing photos look like they were taken with a flip phone then potential buyers could just keep swiping left and on to the next.

Keep it clean! You wouldn’t buy dirty clothes would you? Or a filthy car? Then why would think a buyer would think anything positive about a dirty house... all that says is you might be the type of owner who doesn’t care to maintain a home and there could be underlying issues. Your home doesnt have to be professionally staged to sell... the easiest advice is just KEEP IT CLEAN!

MONEY MAKES PEOPLE FUNNY... it’s very possible that after you sell your first home you could be seeing a check bigger than you’ve ever seen before. Because of this stress & anxiety levels could be high. Be sure to have a plan in place so the money is not going to waste.

If you’re married, you and your partner GOTTA BE ON THE SAME PAGE!!! There’s nothing worse than when one person doesn’t want to sell and another one does. It makes everything difficult and uncomfortable.

The Realtor you list your home with MATTERS!

On that same note... if you’re able to negotiate a Realtor down on their commission... and we’re supposed to be the professional negotiators... what makes you think they’ll be able negotiate with other Realtors when it comes time to make a deal on your home?

Make your home available... we don’t need a million people to buy your home...we just need ONE... so every showing counts... and if we’re constantly having to tell buyers the home can’t be seen today... they’re gonna move on to the next.

If you think about the sale of your home like a Basketball game... there’s 4 quarters to a transaction... the first being when it’s active and looking for a buyer... the second being when you’re in option period with a buyer performing inspections... the third being when you’re waiting for the appraisal...and the 4th being when you’re waiting to close! But unlike basketball there’s no way to know how long each quarter will last and what kind of surprises will come up. The key is to keep pushing forward and have an experienced Realtor there with you to be your MVP and get you the "W".

If you find out during the “Option Period” your home needs major repairs...DONT FREAK OUT! We’ll talk you through your options and let you know what the best and most affordable route to take is.

EVERYTHING is negotiable, don’t be surprised if a buyer ask for your fridge, curtains, furniture or play-set... Know that everything could be the bargaining chip we need to make a deal.

WE WILL NOT MAKE YOU HOMELESS... if you’re looking to sell and buy a new home we will come up with a plan that works for everyone. Have comfort knowing we help people do this EVERY DAY and we're not going to get you in a situation where someone is pushing you out of your home before you know where you're going!

Every home and every transaction is different, so don’t be scared by some of the horror stories that are out there... someone else’s bad experience selling their home doesn’t mean that’s what you’re gonna go through.

TAKE YOUR TIME before deciding to sell your home. It’s very rare that someone wakes up one day and says... “I want to sell my home today”! It’s a big decision and you should take your time and find out as much as possible before putting your home on the market.

Our company has helped thousands of homeowners just like you sell their home.

Wanna know more? Have a question I didn’t cover above?

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What my clients are saying  

Barry is the best in the business! He exceeds expectations and truly cares about the people he is working with! Thanks Barry, we look forward to working with you again.


~ Kelli Joy

"Great experience would use Barry again. All worked out well. Excellent experience."


~ Collette

First time home buyer, and he was great to work with! I will definitely be using Barry in the future! Best guy in the business!


~ Jon K.

"Pleasure to work with. Answered all of our questions and always responded promptly. Made his schedule flexible to fit ours. Overall great experience."


~ Brad

"Barry helped my husband and I buy our first house. A lot of people advised me when I started talking about the home buying process that it was very stressful and time consuming. Yes, it felt a little stressful but I have to say buying our first house was a smooth transaction. Barry was excellent with communication. I prefer using my email since I don't always have my cell phone on me. Barry was very quick at replying to all my emails and was always very polite. Barry was also very professional when setting up showings for us, showing the house and at closing. When we received a counter offer on the house from the owner I wasn't sure how to go about it. Barry walked me through all possible options. The options he gave with his opinions felt trustworthy (he wasn't just trying to make the sell). I also really liked that Barry was laid back. He has a calm and friendly demeanor, made him a pleasure to work with!"


~ Katarina

I chose to work with Barry because he was recommended by a good friend. Barry was amazing. The process went smoothly because he constantly kept us up to date on EVERYTHING. I have already recommended Barry to a few people.


~ Liz

I was purchasing this home from out of state and Barry carefully chose a beautiful home for me and my price range.He carefully listened and answered all questions and was always available.I would highly recommend him!This was the perfect place to come home to.


~ Mike

This realtor is more on selling your home and investing his time and money into it. He works with you and is very respectable of your home. I have not found another realtor that cares about you selling your home instead of how much money they make. He is the best by far!! I have also heard from others how nice this person is and how helpful he is; who goes out of his way to please!


~ KT N

Barry was wonderful to work with, especially as I was a first-time home buyer and being completely novice with the home buying process. From working with me on affordable homes and proffering advice, and knowing when it was right to delegate concerns as appropriate, Barry definitely knew my needs and interests in a home. His approach is no-nonsense. Definitely not pushy. On the contrary -- On the day I saw the home of my dreams, there were still a couple homes on the list to check out and he had asked me if I was sure I didnt want to see them. I'd said no, but it was fantastic he encouraged me to try one or two other homes. But even my mum has an old adage - when the right house is found, one knows straightaway that is the one. And he was very helpful for a post-sale issue too. Am most grateful! And he's right - living in Wisconsin is fantastic. Barry is highly recommended - again, much thanks!


~ David

If you are looking for a new home Barry Shaw is your guy. He is excellent! He found us the home of our dreams and helped us with all of our questions through closing. Thank you Barry!!


~ Robb

Barry understands all the emotions you go through when buying/selling your home. He responded to emails quickly. He set up home showings quickly for my husband and I to view. His negotiation skills are excellent. I highly recommend Barry to sell your house or find the house you always wanted! He found the perfect house for my family.


~ Jennifer

It was very enjoyable to have Barry show us houses in Prescott,WI. and surrounding areas. He was responsive in showing us the homes we were interested in, with no pressure. He was very helpful.


~ MC

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